Fracxio Fractional Network
Ryan Rudkin
Hands-on sales leadership, outbound execution, and pipeline improvement for technical founders and growing businesses.
Sydney
When sales processes break, underperforming reps lack accountability, or technical founders want to scale without managing day-to-day sales, Ryan steps in as a player-coach. Supporting businesses with broken sales funnels or slower sales cycles, they help implement outbound strategies, refine inbound processes, coach reps to close, and establish predictable quarterly forecasting.
If Ryan's experience looks relevant, start with the business situation. Fracxio can use that context while working out the capability and most useful next step.
Business fit
Where Ryan's experience may fit
Business types
Business stages
Engagement models
Example engagement
An example of the work
Initially brought in to support outbound sales operations, the engagement expanded into a fractional sales leadership role after identifying that sales reps were unable to convert initial meetings into deals. Ryan restructured the inbound sales process, managed outbound operations, and coached reps on deal closing and establishing quarterly forecasting. Specific outcomes included assisting a rep who had booked no meetings in six months to book 13 meetings within two weeks, helping that rep close their first deal after six weeks with the company, and supporting another rep in converting a one-year, $50k deal into a three-year, $150k contract.
Start with the business need
Start a Problem Check with Ryan in mind.
Tell Fracxio what your business is trying to fix, grow or change. We can use your interest in Ryan as context while working through the capability and next step.